AnaïsR - Photo Booth

I always thought that my superpower was moving things like Matilda (not a reference for born in 00’s).

However, years after trying without success, resulted that I was a normal person. I realized because people used to ask me if we ever have met before, just because my face looked familiar to them.

So, I worked on my self-acceptance about not having any superpower. It helped me to keep my ego away from taking center stage in any project I've involved on.

I’m a strategic planner based in Barcelona. I started as a copywriter in BBDO but then, I found out that I was better on thinking.

Since then until now, I’ve spent almost the past decade building brands and campaigns alike for several markets, not only as a freelancer but also in agencies and consulting. This includes brand strategy but also creative campaign work for clients like Nike, Netflix, Coca-Cola Company and Oxfam.

If you are interested to continue reading things about me, here’s some more stuff in case you need a Strategic Planner with this background.

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i also like french fries. it makes people look less serious.
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DO

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FEEL

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THINK

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Not serious strategy means not wordy strategy. Some times on strategy, common sense is not that common. I put a lot of the first. In case you need a proper planner or creative strategist, this is me. Drop me a line if you’re Nora Ephron’s relative. I have read books that say overthinking isn’t good for health. Go for a walk. I dig the big question before to hit the spot later on. I reckon I was a hedgehog in my past life.